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Guzman y Gomez founder Steven Marks plans to open another seven outlets in WA in two years

Rising inflation and food and labour costs don’t faze Guzman y Gomez founder and chief executive Steven Marks, who is so confident of continued success for his Mexican fast-food empire that he plans to nearly double its WA footprint in two years.

“People will always need to eat,” said the former New York hedge fund manager, whose stores number nine in WA and 150 across the country.

“Food can’t be replaced with technology.”

The next seven Guzman y Gomez outlets for WA will include drive-throughs, a model more commonly associated with fast-food giants McDonald’s and KFC, but one that Mr Marks said has paid off so far, emphasising that the drive-through model was ripe for disruption.

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