Coles has offered a solution to the cost of living crunch by giving customers 10 per cent off select Coles Mastercard gift cards.
It comes at a crucial time for consumers who are dealing with soaring prices for basic goods and amenities like petrol and fresh produce.
From Wednesday for one week only, Coles is offering 10 per cent off the total transaction price for $100 and $250 gift cards, though there is an added purchase fee.
A $250 Coles Mastercard gift card, with a $7 purchase fee, will cost $231.30, meaning a saving of $18.70.
Customers will get an extra $5.50 when they buy a $100 Coles Mastercard Gift Card, with a $5 purchase fee, for $94.50.
There is a limit of five gift cards per customer, meaning shoppers would save $93.50 if they were to purchase five $250 gift cards.
The majority of consumers (58 per cent) use the gift cards on their weekly grocery shop, followed by utilities and service bills.
Coles non-food general manager Jonathan Torr said the offer is about helping Australians deal with the current cost of living crisis.
“We understand many Australians are feeling the pinch with rising cost of living pressures and we’re always looking at ways we can provide the very best value at Coles to help make a difference,” he said.
“The 10 per cent off selected Coles Mastercards will provide some temporary relief on everyday expenses, as the gift cards can be used on anything from the weekly shop to paying the household bills – it can even be used to maximise savings at other retailers during end-of-financial-year sales.”
This offer is only available until next Tuesday while stocks last at Coles supermarkets.